Pink Bows Foundation Named Official Nonprofit Partner of the Union Jack Classic at Wembley Stadium – More Information Here

The Pledge

Protecting Fans. Honoring Madison. Building a Safer Future.

Live events should unite us in joy, not endanger lives. No event—whether a concert, show, or game—should end in silence, and everyone in the live events community—artists, promoters, venues, crews, and attendees—plays a vital role in making that happen.

Together, we pledge to create safer live experiences for everyone, everywhere.

The Pink Bows Pledge

Join us. Help us save lives.

  • Implement (for event professionals): Adopt the Showstop® Procedure & prioritize prevention: Use this accredited procedure to identify and stop crowd risks before they escalate, and train staff, volunteers, and teams to recognize early warning signs of unsafe crowd dynamics.

  • Educate (for industry associations): Share knowledge, best practices, and safety awareness across all members of the live events community.

  • Communicate (for musicians): Work with staff, crews, promoters, and fans to pause, adjust, and reinforce safety when crowd risks appear.

  • Stay aware (for event goers): Look out for others and report unsafe conditions to help keep every crowd safe.

  • Honor lives lost: Remember Madison Dubiski and others tragically lost, ensuring their legacy drives meaningful change.

Every Crowd Deserves to Return Home Safely